Meet Shannon

Shannon Smerkanich is the founder and creative heart behind MFAD Creations, a handmade children’s brand known for its signature, trademarked Journey Pillow®. What began as a love for sewing and creating meaningful gifts has grown into a thriving small business dedicated to handmade comfort and whimsy for every child’s reading journey.

Each Journey Pillow® is thoughtfully designed with functionality and imagination in mind — featuring book pockets, carrying handles, personalization options, and carefully selected fabrics that spark joy. From themed collections to glow-in-the-dark designs, Shannon blends creativity with craftsmanship to create pieces that become part of childhood memories.

Based in the U.S., Shannon handcrafts every item with meticulous attention to detail, offering not only Journey Pillows® but also coordinating totes, drawstring backpacks, and specialty gifts perfect for holidays, milestones, classrooms, and everyday moments.

Through craft shows, retail partnerships, and online sales, MFAD Creations continues to grow — fueled by Shannon’s passion for storytelling, personalization, and creating products that make reading feel magical.